Meet our customers
From scale-ups to Fortune 500 companies, CPG brands love & trust Recess.
Results that brands see with Recess
Snack brand sees 22% sales lift on GoPuff
A top CPG brand activated a “de-stress” lounge and distributed samples on college campuses during finals week to drive awareness of its products on GoPuff.
22%
increase in sales on GoPuff
56%
email open rate on post-sampling coupons
13
total events across 4 days
Fruit bar sees 338% increase in purchase intent after sampling
A popular fruit bar distributed samples of various flavors to Crunch Gym locations across the US to generate brand awareness and drive product trials.
66%
of consumers immediately tried the product
68%
of consumers were new to the brand
338%
increase in purchase intent after sampling
Laundry brand sees 70% conversions via fitness sampling
A leading laundry brand partnered with fitness studios in key markets to distribute samples of an emerging product line to studio members.
24.2%
of consumers were new to brand
69.9%
of consumers have purchased the product since receiving the sample
86%
likely to purchase the product in the next 90 days
Supplement brand sees 1 in 4 samplers convert to purchasers
Emerging supplement brand launches new brain and mood supplements to gym goers and college students nationwide, during Finals Week.
1 in 4
consumers purchased after trial
62%
consumers were new-to-the-brand
85%
of consumers immediately tried the product
Kombucha brand sees 109% increase in purchase intent after sampling
A new-to-the-US kombucha brand sampled cans of its newest flavor to fitness enthusiasts to generate awareness and drive product trials.
81%
of consumers were new to the brand
109%
increase in purchase intent after trial
56%
consumers immediately tried the product
Energy drink sees 1 in 3 samplers convert to purchasers
An emerging plant-based energy drink delivered 12 packs to college student housing complexes during finals week to generate awareness and drive repeated trials.
1 in 3
purchased the product after sampling
66%
consumers were new to the brand
50%
of consumers are likely to purchase in the next 90 days
Sampling + BOGO mobile coupons drive strong redemption
A leading CPG brand launches new air freshener products, and distributes samples and promo cards at drive-in movie theaters nationwide.
2369
Walmart mobile app sign-ups
589
BOGO coupon redemptions at Walmart
24.86%
Sample-to-purchase conversion rate
Water brand sees 1 in 4 samplers convert to purchasers
A leading water brand focused its sampling efforts to capturing a wide consumer base - and activated its products in shopping centers, farmers markets, fitness studios, and more.
1 in 4
Purchased the product after sampling
50%
of consumers are likely to purchase in the next 90 days
196%
increase in brand awareness in target markets
