Check out our top brand campaigns of 2023 in Recess Wrapped!

Drive more retail sales with local sampling events

Use product sampling and digital advertising to get your target markets to try your products live - ultimately driving purchase at your local retailer partners.

Bob's Red Mill
Albanese Confectionery
Waterloo
GT's Kombucha
Pressed
Sierra Nevada Brewing Co.
Clif Bar
Liquid IV
KIND
Urban Decay Cosmetics
SC Johnson
The Kraft Heinz Company
Church & Dwight Co., Inc.
Mondelēz
Anheuser-Busch
Milk Bar
Redbull
La Croix
Bob's Red Mill
Albanese Confectionery
Waterloo
GT's Kombucha
Pressed
Sierra Nevada Brewing Co.
Clif Bar
Liquid IV
KIND
Urban Decay Cosmetics
SC Johnson
The Kraft Heinz Company
Church & Dwight Co., Inc.
Mondelēz
Anheuser-Busch
Milk Bar
Redbull
La Croix
WHAT IS RECESS?

Sampling platform for shopper marketers

Retailer targeting helps you identify the right shoppers

Our retailer data layer helps you identify which sampling opportunities have the highest index of retailer shoppers.

We have data from top retailers like Target, Walmart, Whole Foods, and Kroger, as well as 50+ retailers in categories like Groceries, Warehouse Clubs, Convenience, Home, Beauty, and Pets.

Our platform can help you search for drive-in theaters with the highest index of Walmart shoppers, or target Whole Foods shoppers at WeWork. All in your designated target markets.

Use geo-targeting to find sampling events near retailers

Meet your buyers within 5 miles of your retailer partners, using our platform that allows you to select events based on age demographics, lifestyle traits, and proximity to retailers.

Use sampling to get consumers excited about your product, then drive them to purchase products at the retailers conveniently located nearby. Our platform takes geofencing to the next level.

Try omnichannel sampling for better ROI

Turn hands-in-cans into an omnichannel sampling program - all thanks to QR codes and coupons that you can deploy onsite with your physical sampling activations. Plus, we can help you supplement your experiential activation with email marketing, social campaigns, and direct carting to further increase the ROI of your sampling campaign.

This means that when your target consumer falls in love with the samples, scans the code for a coupon, and engages with your emails and social posts, that customer journey gets tracked all the way to purchase at the retailer or your website.

Get localized feedback to do better marketing in that region

Regional marketing strategy can vary because, well, they’ve all got their own local flavors and preferences.

At sampling events, you can also deploy surveys onsite to get real-time consumer insights to help you understand your regional customers better. All that market research helps you sell better in that region.

Looking to drive more retail sales?

See how Recess can help you execute targeted sampling events with our retailer targeting and advanced audience filtering tools.