Dollar General Selects Recess as Experiential Marketing Partner for DGMN

Drive incremental dollars with experiential sampling

Use retailer and audience-targeting technology to extend your brand’s reach beyond the physical store. Experiential sampling enables your target audience to try before they buy.

Bob's Red Mill
Albanese Confectionery
Waterloo
GT's Kombucha
Pressed
Sierra Nevada Brewing Co.
Clif Bar
Liquid IV
KIND
Urban Decay Cosmetics
SC Johnson
The Kraft Heinz Company
Church & Dwight Co., Inc.
Mondelēz
Anheuser-Busch
Milk Bar
Redbull
La Croix
Bob's Red Mill
Albanese Confectionery
Waterloo
GT's Kombucha
Pressed
Sierra Nevada Brewing Co.
Clif Bar
Liquid IV
KIND
Urban Decay Cosmetics
SC Johnson
The Kraft Heinz Company
Church & Dwight Co., Inc.
Mondelēz
Anheuser-Busch
Milk Bar
Redbull
La Croix
WHAT IS RECESS?

Experiential Retail Media for Shopper Marketers

Retailer & Audience Targeting

Use the retailer and audience targeting tool to discover communities and local events that have the highest index of shoppers that frequent over 6,000 retailers – including Dollar General, Walmart, Target, and more.

Experiential Sampling Activations

Reach shoppers outside the store during lifestyle moments – not just when they’re going for a stock-up at the store. Integrate samples into their daily lives before they enter the store. Think: air fresheners at drive-in movies or protein bars at gyms.

Social & Digital Amplification

Co-branded emails, boosted social posts, Recess Consumer Insights Survey, and other digital amplification tools help extend campaign reach and drive traffic. Our multi-channel programs are all managed and boosted by their local communities.

Community endorsements

The community, not brand ambassadors, distribute products to its members – creating an endorsement halo around the trial experience. At the gym, the fitness coach recommends your brand to their members. At colleges, it’s the resident advisor.

Looking to drive more retail sales?

See how Recess can help you execute targeted sampling events with our retailer targeting and advanced audience filtering tools.